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How to Convert M4V to MP4 and Other Formats

Edited by Pat Bitton

September 6, 2019

The M4V file format was developed by Apple from the MP4 format. M4V is used to store movies, TV series, and music videos in the iTunes Store. Note that M4V files from the iTunes Store may be copy protected. Unprotected M4V files will play on a Windows computer if you have QuickTime installed, but many mobile devices don’t fully support M4V.

The M4V format was developed by Apple, and is similar to MP4. M4V is used to store video content in the iTunes Store. It was designed for Apple products, so it’s not compatible with most non-Apple devices.

MP4 was developed by the Moving Picture Experts Group (MPEG). This video container format is used to store video, audio, subtitles, and images. MP4 is supported by most mobile devices and online streaming services.

To avoid the compatibility problems, just convert your M4V files to a more device-friendly format.

With Movavi Video Converter, you can convert videos from M4V to MP4, AVI, WMV, MOV, MP3, and many other popular video and audio formats. Plus, the program can rip unprotected DVDs, i.e., convert VOB DVD files to other video formats.

Don’t know how to convert M4V video? Download Movavi’s M4V Converter and follow this step-by-step guide.

Install Movavi Video Converter

After you’ve downloaded the installation file for Movavi Video Converter, run it and install the software following the on-screen instructions.

Add the M4V Videos You Want to Convert

To add files for conversion, click the Add Media button and then Add Video. The files you add will appear in the list of input files. Note that you can convert multiple files simultaneously using Movavi’s batch conversion function.

Specify the Output File Format

Open the Video tab and choose your desired output video format from the list. If you want to convert video for a particular mobile device, open the Devices tab and choose your specific device model. To detect the model automatically, just plug the device into your computer and click the Cell Phone icon.

Start Converting M4V to MP4

All converted files are saved by default to the Movavi Library folder. If you want to change the default folder, click the Folder icon at the bottom of the program window and choose another folder or create a new one. Now click Convert. After the conversion is done, the folder containing the converted files will open automatically. Now you can transfer the videos to your mobile device or watch them on your PC or Mac whenever you want.

Now you know how to convert M4V to MP4 on your PC or Mac quickly and easily! With Movavi Video Converter you can also convert MP4 to M4V or other widely used formats.


Movavi Video Converter

The ideal way to get your media in the format you need!

  • Convert video, audio, DVDs, and image files
  • Enjoy lightning-fast conversion without quality loss
  • Improve quality, adjust sound, trim and join files before converting
  • Save video and audio clips for easy mobile access

M4V vs. MP4

What’s the difference between these two formats? Find out in this MP4 vs. M4V comparison!

Comparison parameterM4VMP4
File extension.m4v.mp4
Video coding formatsH.264MPEG-4, H.264, H.265, others
Audio coding formatsMP3, AAC, AC-3, othersMP3, AAC, AC-3, others
Supported devicesApple products onlyMost media players and devices
Copy protectionMay optionally be protected by DRM copy protectionNot copy protected
DeveloperApple Inc.Moving Picture Experts Group (MPEG)