How to Convert Videos for Facebook Uploading

To convert videos for Facebook, follow these simple steps:

  1. Download and install Movavi Video Converter.

  2. Open videos and select a preset.
  3. Convert videos and upload the result.
Edited by Ben Jacklin

Uploading a video to Facebook isn't hard, but the clip itself should match certain requirements. Here, we will a look at those limitations and see how you can make your video fit Facebook.

How to convert a video for Facebook with Movavi Video Converter

You spend hours making a video, and it doesn't meet the required specs. What would you do? Start from scratch?

Simply use Movavi Video Converter to convert your video for Facebook. Read on to find a step-by-step guide to convert and post a video on your Facebook page using the Movavi video-to-Facebook converter.

Step 1. Download the Facebook video format converter

First things first, you need to download the video converter for Facebook and run it on your computer. Then, like any other installation, you need to follow the instructions that the Installation Wizard asks you to perform while setting up the program for you.

Step 2. Upload videos to the program

After the installation is complete, run the program and find the Add Media tab. Click it, and then select the Add Video option in the drop-down menu. Click on that and choose the videos you want to convert into the desired Facebook video format. For example, if you want to convert movies from DVDs, you can choose the Add DVD option.

Step 3. Select the output preset

You will find the Video tab on your screen now, select it and find the Online Video option. It will provide you with numerous options from which you will choose Facebook. You've done your part, and now the program will automatically set up all the necessary parameters for the conversion of your video to meet the requirements of Facebook.

However, if you want to manually choose an appropriate format for your file, Movavi lets you do that too. To do this, you will click on the Video tab and choose any of the Facebook-supported formats you want.

Step 4. Compress a video for Facebook

You can also compress your video for Facebook if needed. To do this, click on the file size in the output information and move the File size slider to the desired output file size.

Step 5. Save your video

Once done, you can click Save to that will allow you to select the folder where you want to save your converted file. Now you can get to the conversion stage by clicking on Convert.

Step 6. Upload your video to Facebook

Now that your video meets all the requirements, it's time for uploading a video to Facebook.

Here’s how to share a video on Facebook. Go to your Facebook page, click on the tab that says Photo/Video. You will find this tab in the Share box at the top of your Timeline or Home page.

When you click it, a dialog box will open. Here, you can locate the folder where you saved the converted file, select the file, and click Open. While it uploads, utilize the time to set up the video's privacy. Select the Privacy menu to choose who can watch your video.

Now, your video is ready to be posted. Click Post and Facebook will start processing the upload.

That's all you need to do to convert and upload your videos on Facebook. With the help of Movavi's video converter for Facebook upload, you can convert your videos to a supported format in no time.

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Best video formats for Facebook

When you attempt to upload a video to Facebook, you can face a video compatibility issue. You need your files to be in a specific format to add a video to Facebook. We all know how to post a video on Facebook, but which format is the best? Here is a list of files that Facebook supports and the ones that it doesn't. If you want to convert your files for Facebook, use this link:

How to convert a video for Facebook

Supported formats

Unsupported formats









Facebook video types – specifications

Facebook allows for four main ways to display your uploaded videos. Depending on the audience's content and interest, you can choose to post videos on the feed, story, 360 videos, and ads.

However, all these video types have different requirements of specs and sizes. The best video size for Facebook is different for each. You can convert your video to Facebook format to fit the display area. Here's what you need to know:

  • Feed. Feed videos can be up to 240 minutes long, and you can post a video of up to 4 GB on your feed. The orientation can be both portrait or landscape of 16:9 aspect ratio for landscape and 9:16 portrait ratio. It requires a resolution of 1080 × 1920.
  • Story. You can post Facebook Stories up to 15 seconds at a frame ratio of 1.91:1 – 9:16. If your video post exceeds the defined maximum length, Facebook will split your video into small videos of 15 seconds.
  • 360 videos. 360 videos are an exclusive feature on Facebook that requires a monoscopic aspect ratio of 2:1 and a stereoscopic 1:1 aspect ratio. These videos can be up to 30 minutes long. The video orientation is vertical and horizontal.
  • Ads. A video ad can be up to 240 minutes in video length. The Facebook in-feed ads are 1080 × 1080 pixels. The Facebook Story ad aspect ratio is 1.91:1 – 9:16, and the size is 1080 × 1920 pixels. The video orientation can be vertical, horizontal, or square for the in-feed ad and steep for story ads.




Video size

Up to 10 GB

4 GB

Video length

240 minutes

Up to 1 – 15 seconds

Aspect ratio



Specs for 360 videos and ads


360 Video


Video size

Up to 10 GB

Up to 10 GB

Video length

Up to 30 minutes

240 minutes

Video codec




Last year alone, 71% of Facebook users increased their social video viewing, and it is expected that 60% more people will start watching them within the following year. With the potential advantages of uploading videos on Facebook, you have no reason to halt your uploads. Hopefully, this article answered all your questions on how to upload a video to Facebook and how to upload videos to Facebook from your phone.

If you are unable to post a video because of its format, use a desktop converter or an MP4-to-Facebook converter online. For example, download Movavi Video Converter to convert the videos and maintain a meaningful connection with your target audience. You invest a lot of creativity and time in making your Facebook videos, so there is no way you will let that effort go to waste. You would undoubtedly want to share the video on Facebook. Fix the format of the Facebook video that won't upload with Movavi Video Converter. You can create back-to-back videos and convert them using this software.

Frequently asked questions

▶️ What is the best video format for Facebook?

▶️ What should I do if I can’t upload a video to Facebook?

▶️ Can you upload MP4 to Facebook?

▶️ What is the Facebook video file size limit?

▶️ How do I upload an HD video to Facebook?

▶️ How do I convert a video for Facebook online for free?

▶️ How can I post longer videos on Facebook in 2022?

▶️ How do I upload a video to Facebook from Android?

▶️ How do I convert a video for Facebook Messenger?

▶️ How do I convert audio to a video for Facebook?

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